New world order
Aston Martin - Totally exclusive, no low end "starter" cars, share components with Jaguar - models of high-tech, luxury
Jaguar - Merges completely with Land Rover. Shares invisible parts with Aston Martin and Land Rover. Develop more high-tech luxury look for interior of vehicles, cutting edge electronics to go along with aluminum shell. push horsepower, drop XTYPE unless willing to invest correctly in product. Better not to have a half-assed product than throw something into the market that will lessen the brand. Offer Bose or other high end "name brand" sound systems
Land Rover - Stay at Top End of Luxury/performance. Kick the ass of of BMW X5, etc. etc. no Freelander...does not belong in Land Rover portfolio
Lincoln - Drop - Redundant with Jag wasting money on old business model of auto industry Focus luxury dollars on Jag interiors and tech!
Mercury - Drop - silly to throw grill on same old same old...money could be spent elsewhere Focus money on Ford
Mazda - leave it alone..doing great. EMergency- new V6 Better horsepower to compete with others, high performance 4s would be nice too
Ford Continue to work closely with Mazda. Emergency new V6 HORSE POWER SELLS! New front-end 500/freestlye. Why no Navigation or Satelite radios? Silly! Get the european Focus over here NOW! Look at new Jetta, soon-to-be Civic, Golf, Cobalt, Focus is going to fall behind fast. Lets come-back with product...not cut backs! Set standard for interior materials....no more hard plastic...Ford use to set the standard! new radio unit heads much needed...very dated looking. Car based utes a must....get on the stick!
Volvo-S60 and S80 looking dated already. Get new product out faster......don't mess up that reputation for safety. No visible Ford parts please!
Aston Martin - Totally exclusive, no low end "starter" cars, share components with Jaguar - models of high-tech, luxury
Jaguar - Merges completely with Land Rover. Shares invisible parts with Aston Martin and Land Rover. Develop more high-tech luxury look for interior of vehicles, cutting edge electronics to go along with aluminum shell. push horsepower, drop XTYPE unless willing to invest correctly in product. Better not to have a half-assed product than throw something into the market that will lessen the brand. Offer Bose or other high end "name brand" sound systems
Land Rover - Stay at Top End of Luxury/performance. Kick the ass of of BMW X5, etc. etc. no Freelander...does not belong in Land Rover portfolio
Lincoln - Drop - Redundant with Jag wasting money on old business model of auto industry Focus luxury dollars on Jag interiors and tech!
Mercury - Drop - silly to throw grill on same old same old...money could be spent elsewhere Focus money on Ford
Mazda - leave it alone..doing great. EMergency- new V6 Better horsepower to compete with others, high performance 4s would be nice too
Ford Continue to work closely with Mazda. Emergency new V6 HORSE POWER SELLS! New front-end 500/freestlye. Why no Navigation or Satelite radios? Silly! Get the european Focus over here NOW! Look at new Jetta, soon-to-be Civic, Golf, Cobalt, Focus is going to fall behind fast. Lets come-back with product...not cut backs! Set standard for interior materials....no more hard plastic...Ford use to set the standard! new radio unit heads much needed...very dated looking. Car based utes a must....get on the stick!
Volvo-S60 and S80 looking dated already. Get new product out faster......don't mess up that reputation for safety. No visible Ford parts please!