It may seem pathetic, as in: how good can a card be if it's introduced with incentives, but they brought up a good point. Why buy the smaller car for so close a price? The negative impact on sales would be used by the press as signs of the Fusions failure. Ford cannot afford that with such an important vehicle. After all, 1k with conditions attached isn't much. I come away from it thinking I don't have to win as much money at the lotto to get his car already! 
