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SVT Still Kicking, Ford Says

With no cars currently on the market, there’ve been plenty of rumors working their way through the industry grapevine about the future of Ford Motor Co.’s high-performance SVT unit. But “reports of its demise have been greatly exaggerated,” the head of the brand-within-a-brand told TheCarConnection.com, lifting a turn-of-phrase from Mark Twain. “We’d hate to give up on the brand equity we’ve established over the last ten years,” insisted Hau Thai-Tang, the new boss of SVT, who until recently led the development of the new, retro-styled Mustang. An SVT version of the Mustang will be unveiled at the upcoming New York Auto Show, said Thai-Tang, and though he wouldn’t confirm production plans, sources told TCC it’s a bit more than a year away. Several other possible SVT models are under consideration, with an emphasis on adding a more mainstream product, such as a high-performance Fusion sedan.
SVT’s current hiatus was not due to problems with the unit, Thai-Tang insisted, but simply the result of limited resources being shifted to the development of the Ford GT supercar. Going forward, SVT intends to return to its roots, the Vietnamese-born executive explained during an exclusive interview. It will focus on building high-performance, limited-volume products with “substance” and value. But rather than putting a premium on off-the-line acceleration, future SVT models will likely strive to have broader appeal, much like the vehicles sold by European high-performance brands, such as BMW’s M line. That means they’ll have to handle and stop as well as they launch at a light, said Thai-Tang. Do not expect an SVT version of every Ford division product, sources report, though it is possible SVT may eventually lend its name to products sold by other Ford Motor Co. divisions.

Meanwhile, Ford is likely to develop other high-performance options. It is expected to expand its ties to Shelby Motors, the tuner firm run by racing legend and longtime Ford consultant Carroll Shelby, as well as Saleen Motors, the California firm best known for its customized Mustang models.
 

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ive been serching for a car for a while now and the fusion fits my every need, to a t. its the first ford that i can feel enthusiastic about since......well......ever. ive had three fords previous ( i dont own a fusion yet so im on my third right now ). this is the first car where they are taking manufacturing processes, at least advice of, from other manufacturers. they have the style down, they have the chassis down ( thanks mazda ) they have the safety down ( thanks volvo ), they are still working on the drive train( thanks ford ). one thing ive learned, never, NEVER buy a ford automatic. NEVER. anyway they have a great start on a great car, the only thing we can do is pray that ford actually uses their flag ship to be a flag ship. or they could just be stupid, like normal.

FOR EXAMPLE: taking away the svt focus

their solution offer the sport version in the ugly four dour, there goes the focus fan base,
honestly.......if you ever want to know how to not sell a car, ask ford.

so if ford wanted to get a car sold, and make it approachable to EVERYONE, i suggest they get their asses in gear and decide on an svt model, now, no more of this maybe shit.

honda has factory performance and a spec
toyota has trd
nissan has nismo
chrysler has srt
subaru has sti
even mitsubishi (which is going under unfortunately) has ralliart

common ford, you have a brand new model out, two websites ( to my knowledge maybe more ) dedicated to the car/chasis, get a clue, use this great start of a fan base to fan the fire, a turbo 2.3, a supercharged 6, a rwd conversion ( hell they did it to the focus just cause they could so why not ), i dont care what you do just dont let this one die, accept the fact you made something that people like, not the normal pos ie. taurus, escort ( usa model ), quit being stupid!!!!

I WANT MY SVT!!!!!!!!!!!!!!
 

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Ford has all the parts, I don't see what would be so hard about putting out an SVT. Take the engine and AWD out of the Mazdaspeed6, toss in some stiffer springs/revalved shocks, bigger brakes and there you go.
 

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[quote author=Brett1 link=topic=23598.msg590580#msg590580 date=1140631734]
I read that for next year a Fusion AWD Turbo is hitting the streets based off the Mazda6Speed.... Wouldnt they throw a SVT basge on that?
[/quote]

That's the theory. Personally I hope they don't just copy the MS6 platform... but they probably will. I don't get the point to doing basically just copies of cars though - then you end up with GM-like problems - divisions that have no identity.
 

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ever notice that Honda & Toyota have a different 2 door version of their cars, like dodge & chryslers
Stratus & Sebring, totally different cars with the same name as the 4 door versions

but nonetheless they have a 2 door version and some offer a convertible version to boot, will the Fusion
follow that or will it remain as only a 4 door sedan? which if it does it's fine by me, but I would be thinking
options for the public.
 
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